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Beeswax + The Programmatic
Today’s consumer has more places to watch their favorite TV content than ever before. One of the newest ways they are watching is on free ad-supported streaming television, also known as F.A.S.T., a form of over-the-top (OTT.) Companies like XUMO, Tubi, Pluto and others are reaching consumers with news, entertainment, sports and more in an environment that mimics linear TV and is often built right into a TV manufacturer’s interface.
Learn about F.A.S.T. as an advertiser and how to take advantage of this important, fast-growing channel.
“We are thrilled to work with Beeswax as, after nine months, their solution is already a key component to our execution. Using Beeswax has helped us move to the next stage in terms of operational excellence for our clients by saving an average 10% on media buys.”
Bruno Vannod CEO , The Programmatic Company