L'optimisation n'est-elle qu'une question de prix ? Les acheteurs programmatiques investissent...
![Screenshot 2021-09-24 at 17-05-56 If I could turn back time Reflections on trends in programmatic advertising over the past[...]](https://resources.beeswax.com/hs-fs/hubfs/Screenshot%202021-09-24%20at%2017-05-56%20If%20I%20could%20turn%20back%20time%20Reflections%20on%20trends%20in%20programmatic%20advertising%20over%20the%20past%5B...%5D.png?width=464&name=Screenshot%202021-09-24%20at%2017-05-56%20If%20I%20could%20turn%20back%20time%20Reflections%20on%20trends%20in%20programmatic%20advertising%20over%20the%20past%5B...%5D.png)
Programmatic advertising has been in the mainstream for the past ten years.The media industry has...
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In August, we launched a massive upgrade for some of our most popular and flexible tools: Bid...
In this 15 minutes with Beeswax we go through a walkthrough of our upcoming release for...
One of the age old questions with programmatic is, “Why isn’t my line item delivering?” In this...
The media buying landscape has faced a lot of changes though the past 18 months.
CTV is the rising star of digital ad inventory, and is continuing to grow and dominate consumer...
Join Beeswax Commercial Director EMEA, Cadi Jones, in a discussion about the growth of premium in...
Historically, in programmatic advertising, a significant amount of programmatic traders' time would...
Dans un contexte où l'identité est de plus en plus difficile, de nombreux clients Beeswax apportent...
In a world where identity is increasingly difficult, many Beeswax customers are bringing their own...
The Dutch advertising industry has witnessed a lot of change in the past year. Some sectors...
We're all excited to bring you some updates on what we've been building together with FreeWheel.
We're all excited to bring you some updates on what we've been building together with FreeWheel.
Watch this webinar to learn more about the two major benefits of establishing direct supply...
Beeswax and Chalice to learn why Connected TV and video are outsized growth drivers in programmatic...
Join Beeswax Sr. Director Strategic Accounts, Todd Keats to learn the 7 things to consider when...
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Le concept d'algorithmes personnalisés semble complexe - mais ça ne l’est pas! Dans ce webinar de...
Maximizing reach is one of the most consistent goals advertisers will require from their media...
L'année 2020 a été marquée par de nombreux changements pour la publicité digitale. Une aubaine pour...
Il est de plus en plus important d’adopter une bonne approche SPO. Cela peut influencer votre win...
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We ask experts from leading consultancies what they advise their clients to ask of ad tech.
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First price auctions are becoming the norm, and if you don't use a bid shading solution, you're...
Join Beeswax VP, Client Services, Michael Munley, to understand what the heck a postback is.
The concept of custom algorithms might sound terrifying - but it's not.
How do we really know if the marketing we're doing is working?
Find out if it really matters if you have your own bidder instance.
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Learn how to move beyond measuring incrementality to optimizing to it, in real time.
Get your approach to SPO right because it can influence win rates and save costs.
Learn how Antenna works, what you can do with it, and who is using it to drive performance.
Join Beeswax Sr. Customer Manager Amelia, as she walks and talks you through the Beeswax Platform.
This webinar w/ Ari Paparo walks through key topics to consider when planning 2021.
Join Beeswax VP of Engineering, Leo Shklovskii to learn the in's and out's.
One of the questions we are often asked is "Is Beeswax a DSP?" Find out.
The Programmatic Company used Beeswax to increase performance by 25% and reduced costs.
Join Beeswax Customer Success Manager, Kiyo Wilbur to learn all about line item troubleshooting.
Join Beeswax Sr. Programmatic Trader, Zhi Ting Chang as she walks you through the steps.
Learn about the Buzz UI overhaul that includes a set of new and improved features.
Join Beeswax Dr. of Strategic Partnerships, Xander Kotsatos, to learn why DSPs aren't more SaaSy.
Hear Beeswax CEO Ari Paparo on the impact of IDFA opt-in on online advertising.
Join Beeswax Customer Success Manager, Douglas Bealle, to learn the ins and outs of QPS.
Hear from AudioMob, Gadsme, Venatus Media, and Bidstack.
How are advertising agencies and trading desks evolving? What will be the impact of issues like..
Gaming environments provide a unique opportunity for brands. Find out how.
Join Cadi Jones & Ari Paparo for a discussion on the future of advertising.
Join Beeswax Programmatic Trading Specialist, Hannah Cooper, and learn about basic optimization.
Join Beeswax Solutions Consultant, John Totten to learn about macros for discrepancy tracking.
How are publishers using programmatic advertising techniques and harnessing data to innovate?
Join Beeswax, Beachfront, and LiveRamp to learn how brands navigate the adtech landscape.
Watch this virtual fireside chat with ad tech expert Danny Spears sharing his thoughts.
Join Beeswax's, Cadi Jones, to learn about how programmatic pricing penalizes premium.
Join Beeswax CPO, Shamim Samadi to learn about all the things you can do with data augmentors.
When you register a new account with a website what happens?
Watch this virtual fireside chat to hear how Keymantics created custom audiences and drove lift.
Learn about concrete solutions to the digital identity challenge.
Watch Beeswax Product Manager Tyler Daelemans walk through how Metamarkets work.
Panel session hosted by Beeswax's Commercial Director, EMEA, Cadi Jones on does one size fit all?
You may know about bid optimization - but what about optimizing the delivery of your campaigns?
What ad tech is doing in the face of the current pandemic.
With a single line item, Delivery Models allow you to finely control distribution.
Ari Paparo's briefing about the recent Google Chrome announcement.
Prashant Upase, Adtech Product Lead at Uber talks taking ownership over their programmatic strategy.
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Panel on future of advertising in a post-cookie world.
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