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Cover _ Switching from Xandr to Beeswax 9

Today’s consumer has more places to watch their favorite TV content than ever before. One of the newest ways they are watching is on free ad-supported streaming television, also known as F.A.S.T., a form of over-the-top (OTT.) Companies like XUMO, Tubi, Pluto and others are reaching consumers with news, entertainment, sports and more in an environment that mimics linear TV and is often built right into a TV manufacturer’s interface.

Learn about F.A.S.T. as an advertiser and how to take advantage of this important, fast-growing channel.

 

You’re out there. In small companies. Big companies. Media companies. Marketing companies. Sometimes you’re in plain sight, on the conference circuit and giving talks. Other times, you quietly go about your business re-imagining everything programmatic. And doing it. Your way. With the help of the right platform and the right team.Control Freaks: We see you. We hear you. We get you. We speak the same language. At Beeswax, we’re here to help you seize the day, solve wicked problems, and let your genius loose. Doing what you’ve always wanted in programmatic but somehow couldn’t with the platforms out there.Beeswax enables control freaks, alpha bidders and card-carrying changemakers like you with the powerful Bidder-as-a-Service™ platform that allows you to control every bid, every impression, and every dollar. In a totally open, flexible, and transparent environment that you own.In this eBook, we’ll walk you through how you get total ownership and control when you work with Beeswax. We’ll take you through the benefits of our infrastructure, pricing, data privacy, and flexibility to bring your big idea to life.