How are advertising agencies and trading desks evolving? What will be the impact of issues like the covid-19 and the cookiepocalypse on agencies? How will they respond to a perceived lack of transparency, and limited abilities to customise programmatic execution? What is the impact of clients reviewing contracts and even in-housing their programmatic advertising? Can traditional media agencies innovate, or is it time for a new model?We ask a panel of next generation programmatic advertising experts about the evolution of agencies and best practices for media trading to flourish.
Speakers will include:
Bruno Vannod, Co-Founder, The Programmatic Company
Gurman Hundal, Co-Founder and CEO of MiQ
Geisla d’Souza, VP Paid Media at Jellyfish
Siamac Alexander Rahnavard, Geschäftsführer, Echte Liebe
Moderated by Cadi Jones, Commercial Director, EMEA at Beeswax
Tune in to watch over lunch or cocktails - BYOB and bring your questions.