If I could turn back time? A panel discussion about the impact of programmatic advertising over the past decade
October 6, 2021 11:00 AM ET |
Programmatic advertising has been in the mainstream for the past decade. We have experienced a sea change over that time, from the rise of mobile and the growth of agency trading desks, to the digitalisation of television.
In this panel discussion with ITV, MiQ and Wavemaker, Cadi Jones will reflect on these changes ask the panel if it sometimes feel that history is repeating itself? If we were starting over with programmatic advertising what would we do differently?
Topics to be discussed: What have we learned? What should we have never done? What we did well? and What could we create in the next ten years?
Join us live and bring your own comments and questions.