Demystifying Viewership Data with Beeswax

June 28, 2022 11:00 AM ET |

We can all agree that data is a powerful tool to improve your CTV strategies and drive results, but how much do you know about viewership data?

In this session, Xander Kotsatos will be joined by Moe Ismail to demystify the different kinds of viewership data available today, highlight the value and use cases for your business, and answer burning questions on this topic.

It’s a session you won’t want to miss if you’re looking for new ways to blur the lines between linear and digital worlds and evolve your buying strategies.

  • Presenters
    • Xander Kotsatos, Head of Agency & Brand Sales, Buyer Tech at FreeWheel
    • Moe Ismail, Executive Director, Data Product Management at FreeWheel

 

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