15 Minutes w/ Beeswax: Programmatic 101: Open and Private Programmatic Buying Overview

May 27, 2021 12:00 PM ET |

With programmatic guaranteed continuing to gain traction, we thought we’d do a refresher on the various types of programmatic buys available and provide a quick overview on how Beeswax makes managing private deals easy.
 
 Join this session to learn:
  • The difference between open and private marketplace deals and how programmatic guaranteed fits in
  • Pros and cons of the various deal types
  • How Beeswax simplifies and streamlines deal management
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